TV & Radio Marketing & Commercial Production | Agital
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Commercials sure know how to make an impact

Advance your business through engaging storytelling.

Build trust

Share your brand’s story and connect with your audience through one of the most trusted advertising formats.

Expand reach

Reach a wide and captive audience from a medium you know they use because we all need to unwind at some point.

Unlimited potential

Tap into the creative potential of TV and radio advertising—it’s the perfect space to let your big ideas come to life in sight, sound, and motion.

TV & RADIO Media strategy

Find the right place, right time, right target audience

The foundation of a TV or radio media strategy is understanding the audiences you want to reach and identifying what they watch and listen to. Using our suite of research and media tools, we can identify points in your customer journey and devise the best plan to meet your business goals so that you’re not advertising power tools on the Cartoon Network.

TV & RADIO Media planning

Creative chops & informed planning

The best results come from the marriage of killer creative and thoughtful media planning. We align our creative and messaging approach with a media plan that outlines the market opportunities, defines the objectives, and lays out a development and distribution proposal. Then, in our creative development process—script writing, hiring voice over talent, filming, etc.—we coordinate our decision making with the nuts and bolts of how this commercial will come to life on the airwaves.

Media buying & management

Let’s buy the spots – it’s show time!

We maintain reputable relationships with our media partners. This allows for us to negotiate for the best rates, spot placements, and potential added value for your creative. Once the spots go live, we will continue to monitor and optimize the media plan based on performance.

Related services

Let’s go rogue—our holistic marketing services work together to advance your brand and achieve your business goals.

FAQs

Explore our FAQs to find all of your answers to your TV & radio questions.
Want more information? Reach out today!

Television and radio advertising offers a range of benefits that make it a powerful and effective medium for reaching a wide audience including brand building, high engagement, frequency, and local and national reach. It is also an effective component of a multichannel strategy.

Yes! Our team is skilled in the creation and production of all types of ads. We also have a large network of partners to ensure any creative vision can be properly captured.

While TV reaches a broad audience, advertisers can still target specific demographics by choosing appropriate programs and time slots that align with their target audience’s preferences.

The ideal time depends on the overall strategy and target audience. Our media team will ensure maximum reach based on your individual campaign needs.

Generally, the most effective lengths are :30 and :15 second ads. There are benefits for longer and shorter form based on the campaign needs and media channel.

Success is measured through multiple factors. For example, ads containing a specific URL or phone number are easily trackable. We also look at metrics such as brand lift, website traffic, and sales volume.

Resources

With all our expertise, we’ve got some insights and we like to share them.

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  • Highnoon is Now Agital

    Highnoon is Now Agital

    Highnoon rebrands to Agital for deeper integration of Highnoon’s team and proprietary visualization platform into Agital’s analytics suite.

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