SEO for the C-Suite: How to Get SEO Buy-In From Your Leadership Team
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ON-DEMAND WEBINAR

SEO for the C-Suite: How to Get SEO Buy-In From Your Leadership Team

Last year, 80% of CMOs planned to increase their SEO budgets. Easier said than done. When it comes to justifying SEO investments, CMOs frequently struggle to find measurements that are meaningful to their entire C-suite.

Join 4× US Search Award winner for “Agency of the Year” Go Fish Digital and its parent company, Agital, to review four groundbreaking SEO measurement approaches that continue to foretell SERP domination in 2024.

Watch on-demand to learn how:

  • CEOs think about search.
  • Market share metrics tether to market fluctuations.
  • Relevance Differential uncovers pages that need SEO love.
  • Marketing efficiency ratio values SEO’s impact on paid effort.
  • To use different methods of forecasting SEO for senior leaders.

WATCH ON DEMAND

Speakers

  • Chris Long

    VP of Marketing|Go Fish Digital, an Agital Company

    Chris Long

    VP of Marketing|Go Fish Digital, an Agital Company

    Chris Long is the VP of Marketing at Go Fish Digital. Chris works with unique problems and advanced search situations to help his clients improve organic traffic through a deep understanding of Google’s algorithm and Web technology. Chris is a contributor for Moz, Search Engine Land, and The Next Web. He is also a speaker at industry conferences such as SMX East and the State Of Search. You can connect with him on Twitter and LinkedIn.

  • Nik Rajpal

    VP of Marketing Sciences|Agital

    Nik Rajpal

    VP of Marketing Sciences|Agital

    In 16 years with Agital, Nik has held several pivotal roles from developing our core service offerings (SEO, Google Ads, conversion testing, email, and Amazon Ads) to building out our sales efforts. He has crafted thousands of custom marketing plans that result in tremendous growth. Nothing makes him happier than helping others succeed!

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