Rising Shopify Ad Costs? Smarter eCommerce Strategies to Stay Profitable | Agital
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Rising Shopify Ad Costs?

Smarter eCommerce Strategies to Stay Profitable

LIVE WEBINAR

Your webinar takeaways:

  • 2025 Media Cost Trends – What’s driving rising CPMs & how to prep.
  • Lowering CPMs – Cut costs with TikTok Shop, YouTube Shorts & Meta+.
  • Smarter Spend – Optimize ad budgets without hurting growth.
  • When to Pivot – Key shifts to maintain revenue without losing efficiency.
  • Identifying the Cause – Rising CPCs? Pinpoint if it’s competition, bid strategy, or Google’s algorithm.

April 9 at 2 PM ET

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369%

Increase in paid ad website traffic for Cailini Coastal.

10x

ROAS for Willow Boutique.

589%

Growth in paid search revenue for Apt2B.

700%

ROAS on Medlico new customer acquisition in the first month.

Shopify’s Massive Consumer Reach

Shopify powers over 4.6 million active stores, connecting businesses to more than 700 million consumers worldwide. As eCommerce competition grows, brands must optimize their ad spend to stand out and convert more visitors into customers. Understanding rising ad costs and strategic budget allocation is key to staying profitable in 2025.

Ethan Kramer

Managing Partner & Social Media Practice Leader | Agital

Ethan Kramer is a seasoned entrepreneur and the founder of EK Creative (now Agital), a trailblazing social commerce and digital marketing agency, a certified CommentSold Partner, and one of the first TikTok Shop Partners in the US. Ethan and his team have helped clients generate over $1,000,000 in GMV (gross merchandise volume) on TikTok Shop—in under 28 days—solidifying our leadership status in leveraging emerging platforms for ecommerce success.

Meghan Houston

Managing Partner | Agital

Meghan Houston, Managing Partner at Agital, is a powerhouse in digital marketing, with over six years of expertise driving transformative growth for top brands including Olaplex, Zappos, EY, Jelly Belly, and more. Known for her strategic vision and hands-on leadership, Meghan excels at turning complex challenges into measurable successes, helping clients thrive in today’s ever-evolving digital landscape 

Melissa Knowlton

Senior Director of Paid Media Paid Search

Melissa has been with Agital for over 4 years, where she manages clients’ holistic PPC strategies (search, display, video, and discovery campaigns) on Google Ads and Microsoft Ads, and oversees a team of specialists and managers who support clients across industries. Melissa holds a degree in Marketing from Champlain College.