Programmatic Playbook: Working Smarter Not Harder
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ON-DEMAND WEBINAR

Programmatic Playbook: Working Smarter Not Harder

By 2026, 86% of overall digital advertising revenue will come from programmatic ads. With leading brands rapidly increasing their investment in (and returns from) programmatic ads, now is the time to unlock the full potential of your programmatic campaigns.

Join us with StackAdapt for a deep-dive into the art and science of using programmatic ads with target personas to ensure your messages reach the right audience at the right time.

Watch now to discover:

  • How to set up robust KPIs that truly reflect your campaign’s success.
  • Persona-centric tips to reach the right audience at the right time for maximum impact.
  • Cutting-edge cookieless targeting solutions and emerging programmatic channels.

Watch On-Demand

Speakers

  • Casey Stuart

    Account Executive|StackAdapt

    View Casey Stuart’s bio

    Casey Stuart

    Account Executive|StackAdapt

    Casey is a skilled Account Executive at StackAdapt with over three years in programmatic advertising. As a trusted partner, she uses her expertise to help clients identify and expand business opportunities, providing tailored strategies and solutions that drive campaign success.

  • Kelley Stauffer

    VP of Media|Agital

    View Kelley Stauffer’s bio

    Kelley Stauffer

    VP of Media|Agital

    Kelley is an accomplished expert in media strategy, known for her ability to simplify complex strategies and foster strong client relationships. With over 18 years of marketing experience across diverse industries, she leads Agital’s integrated media team to deliver exceptional results. Kelley excels in developing, executing, and optimizing campaigns, ensuring maximum impact. Her expertise lies in crafting cohesive media strategies that align with client goals, driving brand growth and success through clear communication and strategic insights.

  • Alexa Weathers

    VP of Client Development|Agital

    View Alexa Weathers’s bio

    Alexa Weathers

    VP of Client Development|Agital

    Alexa is VP of Client Development at Agital, where she is responsible for developing comprehensive integrated marketing strategies for clients. Her experience in integrated marketing spans over a decade and across hundreds of incredible clients. With expertise spanning all aspects of client service and work delivery, she excels in nurturing growth-focused partnerships and achieving award-winning results.