The Marketer’s Dream: Combining Google & Meta Ads to Boost Performance
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ON-DEMAND WEBINAR

The Marketer’s Dream: Combining Google & Meta Ads to Boost Performance

For the past 5 years, Google Ads and Meta Ads have been the dominant players in digital ads. Google Ads alone has seen more ad spend than Amazon, Microsoft, and TikTok Ads combined.

But few advertisers have figured out how to coordinate strategies between the two giants, demystify their attribution reports, address wasteful redundancies, and yield an exciting compound impact from both channels. 

Watch this on-webinar to learn: 

  • How ad types in Meta and Google complement and enrich one another. 
  • How to use Meta audience data to improve Google targeting and vice-versa. 
  • What factors cause Meta and Google to overvalue or undervalue their impact. 
  • How holistic data science is solving the most frustrating attribution challenges. 
  • Exciting new platform features that make coordination a top priority. 

Watch On Demand

Speakers

  • Logan Durant

    VP of Paid Media Strategy​ at Agital

    Logan Durant

    VP of Paid Media Strategy​ at Agital

    Logan has been with Agital for 11 years. He launched the agency’s Google Shopping and Marketplace services, and has been building high-performing search marketing teams ever since. Today, he helps create paid advertising strategies for Agital’s largest clients. In his spare time, Logan can be found playing soccer with his two boys or strumming chords on his guitar.

  • Nik Rajpal

    VP of Marketing Sciences at Agital

    Nik Rajpal

    VP of Marketing Sciences at Agital

    In 16 years with Agital, Nik has held several pivotal roles from developing our core service offerings (SEO, Google Ads, conversion testing, email, and Amazon Ads) to building out our sales efforts. He has crafted thousands of custom marketing plans that result in tremendous growth. Nothing makes him happier than helping others succeed!

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