Recession-Proof Your Google Ads: 5 Mistakes That Cost You | Agital
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Recession-Proof Your Google Ads: 5 Mistakes That Cost You

Your eCommerce webinar takeaways:

  • How to stop wasting money on keywords that no longer convert.
  • Feed optimizations that improve visibility and protect your margins.
  • Creative refresh tactics that speak to today’s more cautious shopper.
  • Retargeting moves that reconnect buyers in longer sales cycles.





Spending Is Slowing, Competition Isn’t

Consumer spending growth has slowed from 4% to just 1% in Q1 2025—a clear sign of recession pressures and shifting buyer behavior. Join the webinar to learn how to adapt your Google Ads strategy for a cautious market, rising CPCs, and longer purchase journeys.

Laura Peterson

Managing Director | Agital

Laura Peterson, Managing Director at Agital, brings nearly a decade of expertise in eCommerce and paid media, driving growth for clients across industries like sports equipment, electronics, and household appliances. A Google-certified leader in Performance Max, Shopping Ads, and analytics, she develops data-driven strategies that deliver maximum ROI while leading teams to create innovative, results-focused solutions that move businesses forward.

Thomas DelSignore

Director of Paid Media​ | Agital

Tom is a Director of Paid Media and has been with Agital for 7 years. He specializes in PPC advertising with focuses in both eCommerce and lead generation. In addition to managing his own portfolio across different industries, he also helps lead our Paid Media team’s training and performance management initiatives.